I want to make your book and brand sparkle online. As a content marketing strategist for authors, coaches, consultants, and speakers worldwide, I am on a mission to support and empower my clients to create clear messaging and content that shines a light on their individuality, skillset, and books.
With my unique combination of entrepreneurship, award-winning journalism and PR experience, I guide my clients to attract and nurture leads and position themselves as industry experts.
book enthusiast
content marketer
author
I’m Melanie Herschorn
That's right. I said it.
"Every author has the power to build their own author platform; the foundational marketing that enables you, as an author and therefore a brand, to establish your credibility and authority online through social media, email marketing, podcasting and so much more. And it isn't just that you have the power to do this, it is really the prerequisite for your book's success."
AUTHORS WE'VE WORKED WITH
featured
As a small business owner since 2012, I understand the entrepreneurial journey and that it truly takes a village. I have worked as a print, radio and TV journalist and as a PR specialist in Hollywood. I have wone numerous journalism awards and I received my Master's Degree in Broadcast Journalism from the University of Southern California.
stand up. stand out.
show potential readers and clients what makes you an expert
grow
gain brand visibility as well as opportunities for podcast guesting and speaking
thrive
develop effective messaging for your book launch and beyond
learn
TL:DR
Andrea Mein DeWitt, Author, Coach, Speaker
Melanie expertly transformed my mindset and my digital marketing platform from tentative and sloppy to strategic and elegant. She helped me fine-tune and streamline my message, target the audience I wanted to reach and expertly taught me the “rules of play” in preparation for my book launch. An absolute pleasure to work with, Melanie demonstrated an innate skill for communicating clearly, precisely and with purpose. She is highly professional, organized, responsive, and gifted in the art of guiding her clients with grace and vision. I highly recommend Melanie is an invaluable partner if you hope to upgrade and take your business to the level.
Melanie provided expert transformation
“
Laurie B. Timms, Author
After I completed writing draft three of my book (and although a marketer by profession), I had no idea what was required to improve my visibility among potential readers and to grab the attention of agents and publishers. In a period of six months, Melanie taught me everything I needed to know to elevate both my personal brand and my book. Melanie is like a human encyclopedia when it comes to book marketing, and she’s shown tremendous value to me through her services. I highly recommend working with Melanie if you are in need of comprehensive book marketing.
Melanie taught me everything I needed to know
“
as featured in
TAKE A LOOK
As an author, you may have difficulty finding your audience online, knowing what people are actively searching for so you can position yourself and your book accordingly. Take advantages of these resources and tools that will help you in your book marketing journey.
here to help!
