Get ready to step into your spotlight as an authority. As a publisher and book marketing strategist for professionals, business owners, consultants, and speakers worldwide, I'm on a mission to empower authors to share your message with the world.

With my comprehensive background of over 20 years as a celebrity publicist, award-winning journalist in radio, print, and TV, as well as a clothing designer and entrepreneur, I am uniquely positioned to support authors to step into thought leadership and make a big impact with their book.

I earned a master's degree in journalism from the University of Southern California, where I graduated first in my class. I grew up in Canada, have lived on both US coasts, and now reside in Arizona with my husband, daughter and son, our Cavalier King Charles Marty McDog and our Siberian cat Phoebe.

My new book, Make a Big Impact with Your Book, is available now.

Independent Publisher
Book MARKETER
Bestselling AUTHOR

I’m Melanie Herschorn

Your VIP Author Experience Awaits

as featured in

Whether your goal is to inspire, educate or entertain, Make a Big Impact with Your Book equips you with strategies to make your mark as an author.

This is your roadmap to achieving long-term success in the competitive world of publishing, whether you're in the midst of writing, or you're already published and have seen little traction.

Inside you'll find expert insights for building awareness and credibility in your field, targeted marketing techniques and innovative ways to reach your audience, and much more! Get your copy today!

Mission Possible: Successful Women Entrepreneurs Sharing Step-By-Step How to Become One is a ground-breaking book for women entrepreneurs who have turned their passion into successful businesses.

Mission Possible is your trusted companion, offering a roadmap to success that will guide you through the early stages of entrepreneurship as you tap into the power of mentorship with each turn of the page.

Let these extraordinary women show you that with dedication, perseverance, and the right knowledge, anything is possible.

Leadership Without Borders is a living and breathing example of an interdisciplinary approach to leadership of self and others, with a focus on and through a lens of diversity, equity, and inclusion in a modern self-directed world.

The authors in this book are professionals in a variety of disciplines, but their shared knowledge speaks to anyone who is in or seeking to be in a leadership role. They share their stories and expertise with the reader in an open and honest way.

30 Days to Courage is a guide written by Mentor Experts offering their insight on courage from decades long formal and self-directed learning, documenting, testing, failing, reflecting, and understanding. All of this has been summarized into 19 inspirational and aspirational chapters.

These 30-Day Challenges offer the reader steps toward building more courage in their lives and businesses. Each author shares her take on courage and the path she took to success. There are real action steps in each chapter that will help you find your path as well.

30 Days to Transformation is a guide written by Mentor Experts offering their insights on Transformation from decades-long formal and self-directed learning, documenting, testing, failing, reflecting and understanding. 

published author selections

NEXT

"Every author has the power to build their own author platform; the foundational marketing that enables you, as an author and therefore a brand, to establish your credibility and authority online through social media, email marketing, podcasting and so much more. And it isn't just that you have the power to do this, it is really the prerequisite for your book's success."

Book Melanie to Speak at Your Event

TOPICS

MARKETING A BOOK

GROWING AN AUDIENCE OF RAVING FANS

SHARING YOUR MISSION TO MAKE A BIG IMPACT

SIMPLE strategies to sell more books

LEARN MORE

Laurie B. Timms, Author

After I completed writing draft three of my book (and although a marketer by profession), I had no idea what was required to improve my visibility among potential readers and to grab the attention of agents and publishers. In a period of six months, Melanie taught me everything I needed to know to elevate both my personal brand and my book. Melanie is like a human encyclopedia when it comes to book marketing, and she’s shown tremendous value to me through her services. I highly recommend working with Melanie if you are in need of comprehensive book marketing.

Melanie taught me everything I needed to know. . .

Andrea Mein DeWitt, Author, Coach, Speaker

Melanie expertly transformed my mindset and my digital marketing platform from tentative and sloppy to strategic and elegant. She helped me fine-tune and streamline my message, target the audience I wanted to reach and expertly taught me the “rules of play” in preparation for my book launch. An absolute pleasure to work with, Melanie demonstrated an innate skill for communicating clearly, precisely and with purpose. She is highly professional, organized, responsive, and gifted in the art of guiding her clients with grace and vision. I highly recommend Melanie is an invaluable partner if you hope to upgrade and take your business to the next level.

Melanie provided expert transformation

Sasha Stair, Author & Fintech Executive

Melanie is truly in her zone of genius and a gem! I highly recommend Melanie to anyone who has authored or is authoring a book and knows there is more to the platform than just the message. My words to Melanie: I love your demeanor and personality. It’s very uplifting and encouraging, which I in particular need and benefit greatly from. Thank you for being so authentic and for pushing me one step at a time. :)

I highly recommend Melanie to anyone who has authored a book. . .

Jim Schneider, Author "Fencebat"

Melanie is an incredibly knowledgeable and insightful guide through the overwhelming and confusing realm of book and brand promotion and marketing.

Most people probably think that writing the book is the biggest challenge, but I quickly learned that what you do with the book after it's written is where the real adventure is.

Melanie was able to help me identify the important content pillars in my work, coach me on how to leverage those pieces in my promotion and opened my mind up to a whole new world of possibilities establishing a brand and a voice. I can't recommend Melanie and VIP Book Marketing enough. 

I can't recommend Melanie enough. . .

GROW YOUR BUSINESS, YOUR PERSONAL BRAND, AND STEP INTO THE SPOTLIGHT AS A RECOGNIZED AUTHORITY WITH YOUR SIGNATURE BOOK 

PUBLISHING & PROMOTION

PUBLISHING & PROMOTION

GET THE RED CARPET TREATMENT!

COMING SOON

Step-by-Step Marketing Strategy & Group Support that enables you to ATTRACT & NURTURE CLIENTS, TAILORED TO YOUR BOOK AND BRAND. 

BUILD YOUR BUSINESS WITH YOUR BOOK!

IMPACTFUL AUTHOR

IMPACTFUL AUTHOR

LEARN MORE

Establish your authority, grow your audience, and sell more books. this private consulting helps you grom unknown author to impactful authority. 

1:1 MARKETING STRATEGY

1:1 MARKETING STRATEGY

LEARN MORE

CUSTOM STRATEGY TAILORED TO YOUR BOOK & BUSINESS

EXPLORE HOW WE CAN WORK WITH YOU

TAKE A LOOK

As an author, you may have difficulty finding your audience online, knowing what people are actively searching for so you can position yourself and your book accordingly. Take advantages of these resources and tools that will help you in your book marketing journey.

here to help!

RESOURCES FOR AUTHORS

check out THESE